We are thrilled to announce that the merger of the two largest graphic communications industry trade associations in the Western States (Printing Industries Association and Visual Media Alliance) will now be known as Print Creative Alliance. The teams and their advisors worked together to develop a name that incorporates two key components of our industry: printing and creative design. We are an alliance of talent that is significant to all levels of visual communication.
The new logo design blends the colors of PIA and VMA into a single color, unifying a singular focus on our industry across 13 Western States. Clearly, together we are more powerful than as two separate organizations. One voice will further strengthen our industry advocacy with regulators. The combined staff and members allow us to deliver improved benefits, more personalized service, richer opportunities for networking and knowledge sharing, and new pathways to support the next generation of talent. As Print Creative Alliance, with a team of over 40 employees, we are well positioned to champion our members’ success! The merger process started on July 1, 2025, and continues today. As we move forward, you will see the new brand rolled out through upcoming events, publications, and more. As with any transition, implementation takes time and experiences hiccups. We have more to do and appreciate your patience.
The one thing that never changes is that Print Creative Alliance works to meet its members’ needs and provide benefits. To this end, we value your feedback, which helps us build the strongest possible trade association serving the graphic communications industry. Thank you for being part of this community. We are proud to move together as Print Creative Alliance and remain focused on supporting your success.
